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1994
Founding 1994
1997
1st HP National Achievers Club 1997
1999
1st event in USA 1999
2003
Know-How Logo Speerwerferin
Changed to GmbH 2003
2004
First international Roadshow 2004
2006
FIFA World Cup incentive 2006
1st event in Dubai 2006
2009
1st event in Asia 2009
2010
1st event over 500 PAX 2010
1st mega event in Barcelona 2010
2013
Ambassador Awards - Prague Covention Bureau Categorie: Corporate Event of the Year 2013
2015
Know-How Logo round
CI change 2015
1st event over 750 PAX 4000 room nights 2015
2016
1st buy out of an hotel for 720 PAX in Latin America 2016
Move to Bahretal 2016

Who We Are

Are you up to work with a slightly different team?

We are a group of creative professionals working together to bring life to your vision. We love a good challenge and collaborate with our clients and suppliers to create successful events. We communicate openly and value the ideas and skills every team member brings into the game. And all of that for the one goal: your unique event.

Believe us: At Know-How fun and hard work go hand in hand!
Image

The Way We Work

Step 1 | Vision
Understand your vision. Consolidation of all data for it to create the draft of the briefing document for all stakeholders.

Our Skills

Content | Ideas91%
Customer Satisfaction100%
Event Production85%
Graphic Design49%
Coffee Making80%
Trade Shows26%

We Know-How

Know-How Event & Marketing is a creative full service agency located in Germany.

It was founded in 1994 and since then we are producing extraordinary expierences. You want more:
01
We are striving for excellence in every single project and we will keep working hard for you guys.
02
2000+ Happy Customers and counting - more than 3000 projects completed in over 25 years.
03
Have you ever had a pink 2m giant walking act on your event? Why not? Let's make your idea real!

Testimonials

Ebba Kalderen
Working with the Know-How team has been a delight! We are a fast-growing company with little structure and planning but lots of energy and willpower. Having partnered up with Know-How for our annual company kickoff, we could not have found a better partner. We got both the adult supervision that we needed to run an amazing event and a true friend. Know-How made sure everything was running smoothly, down to the smallest details and often without us even had to ask. They gave the team and I the possibility to focus on those things that really mattered during the event (and even finding time to relax!). Thank you, Know-How, for amazing days in Malta during our Kickoff 2020!
Ebba Kalderen Marketing Analyst for nexthink
Petra Kruis
Ich arbeite seit mehr als 6 Jahren mit Andrea und ihrer Agentur „Know How“ zusammen – zu Anfang im Bereich Channel und Distribution und später auch ausgeweitet auf den Endkunden-Bereich. Andrea und ihr Team verstehen es, Veranstaltungen wirklich professionell zu organisieren, von Workshops über Trainings bis hin zu virtuellen Events. Die Agentur ist äußerst kompetent und kundenorientiert, geht gerne die so genannte Extrameile und findet immer Lösungen. Ich freue mich auf weitere spannende gemeinsame Projekte.
Petra Kruis Senior Marketing Manager for Dell Germany
Prof. Dr. Katja Soyez
Die Know-How Event & Marketing GmbH lebt wie kaum eine andere Agentur die Verbindung zwischen professionellem Eventgeschäft und aktiver Qualifikation talentierter Köpfe. Seit mehr als sieben Jahren ist die Know-How Event & Marketing GmbH ein verlässlicher Partner der Berufsakademie Sachsen – Staatliche Studienakademie Riesa in der Studienrichtung Event- und Sportmanagement. Eventmanager und Lecturer Hartmut Moog-Krüger wirkte aktiv an der Weiterentwicklung des Curriculums mit und agiert als professioneller Dozent vor Ort in Riesa. Dabei profitieren die Studierenden von seinem großen Erfahrungsschatz und dem sehr guten Netzwerk des Unternehmens. Nahezu jeder theoretische Fall im Eventmanagement kann durch praktische Events belegt und veranschaulicht werden. Exkursionen und Online Sessions bereichern die duale Lehre! Wir freuen uns auf die weitere fruchtbare Zusammenarbeit.
Prof. Dr. Katja Soyez Studiengangleiterin und stellvertretende Direktorin an der Staatlichen Studienakademie Riesa
Gerfried Kroeger
First with Hewlett Packard (before 2015) and then with Hewlett Packard Enterprise I have had the pleasure to use Know-How as my sole and only event agency. We have done small meetings with about 30 people or larger conferences with 450 participants all across EMEA. In the end it boils down to a few attributes that sets Know-How apart and gave me never a reason to even look for an alternative:
  • Dedication: They truly own each event as if it was their own wedding. Fully committed to handling extreme situations or strange customer requests, always looking for the solution of any problem turning up
  • People: Know-How always succeeds in creating a very positive atmosphere at their events – because they are generally very nice people that quickly have the venue and other suppliers on their side – and then eventually also all the participants. They all love Know-How because they create an environment of full respect, friendliness and “Family”-feeling, all paired with an abundance of professionalism to make an event successful for their customers
  • Budget: In the 10+ years of cooperation, we have yet to exceed a budget we initially agreed upon. This means very honest and truthful planning and providing cost estimates you can trust
  • Creativity: Always on budget could quickly mean boring, but where Know-How excels is to maximize impact and impression within the limits of a given cost envelope. Be it the smaller things or the larger, risk taking endeavors – they always make it look like you spent a lot more
From my perspective, I can truly recommend Know-How and hope to continue to work with them for many years to come.
Gerfried Kroeger Senior Manager WW Distribution at Hewlett Packard
Peter Kratzsch
It is more than 20 years that I am working together with Know How and the main reason is, that whatever Andy Ambos and her entire Team do, they do it with an incredible passion that is reflected in their dedication and outstanding commitment to the project.

The Know How team always takes personal ownership and responsibility for their results and execution. They are down to the point, most accurate, reliable, responsive and flexible at the same time. It is just wonderful to work with them.

And if it comes to partner conferences, sales trainings or overall customer engagement, a significant part of the success of my HP team and myself is because of the Know How team - I simply could not have done it without them.

Andy, Thank you for the hard work, your passion, your focus and the great job you have done for me over the last 2 decades - I very much appreciate it!
Peter Kratzsch HP Luxembourg S.C.A., Supplies Distribution Director - Western Europe
Catherine Schalk
Working with Andrea and her team has been one of the greatest experiences of my time at HP. She is one of the most dedicated, hardest working, passionate and customer service oriented people I have ever worked with. I have worked with Know-How Event & Marketing to run events of all kinds and sizes from Strategic Annual Sales Kick Off's for approx. 1,000 people to small New Hire Workshops of 30 - 40 people. The team has worked on more than 20 events with me in the last 2.5 years. Every event she has been involved in has always achieved the highest scores in our satisfaction surveys.
 
All my other vendors and suppliers from World Class Sales Training Consultants to local printers and caterers have enjoyed working with Know-How and have commented on their professionalism, standard of excellence, flexibility and willingness to go the extra mile. The executive teams that I work with have also commented on her outstanding work and the managing director Andrea has developed a very strong reputation within HP. I would not hesitate at all to recommend Know-How to anyone that is looking for an Event Management Team that can truly partner with their business to achieve their goals and objectives. Andrea and her team will make the impossible possible, they will form something out of nothing and create a world class experience that is unforgettable!
Catherine Schalk Strategic Sales Enablement, Learning Content, Speaker, Professional MC & Moderator

Working with Andrea and her team has always been a pleasure. She's easy going, whether on the phone or through email. 

Key phrases for Andrea`s service:

  • Right things right, first time 
  • Delivers on her promises 
  • Quality 
  • Always goes the extra mile to really sort out a problem, if any
John van de Bruinhorst IT professional, technical writer, trainer, coach, (public) speaker
The Know How Events and Marketing Team delivers an exceptional result. With them, every detail is taken care of to perfection and he personally plays host to every participant and attendee at your event. The Know How team is a global organisation and they work with the local venue experts to find fun and interesting experiences so you really get the flavour of each individual locale or city.
I am extremely proud of the events that they have managed for us with the Know How team. I look forward to every opportunity to work with them again.
Margie O'Neal Filed Enablement Leader at Vertica
(Former General Manager at Sales FrameworX)

About Know-How

Yes, we have 25 years of experience and yes, we are professional and customer oriented. But what makes us special? It is the great bunch of people who complement each other and simply love what they do!

Keep in Touch

 info@know-how-agentur.de

 +49 35025 57990

 +49 35025 579921

 Friedrichswalde 37, 01819 Bahretal

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